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MAC Cosmetics Counter Display Nuts & Bolts

Producer

Design Display Group, Carlstadt, N.J.

Client

MAC Cosmetics

Product Promoted

Limited edition of eye, cheek and lip products

No. of Displays Produced

6,000

Dimensions

19 inches high by 12 inches deep by 68 inches wide

Weight

30 pounds

Cost per Unit

$51 to $100

While this particular promotion is seasonal, the display ties in to the look of the brand's previous programs. Product is showcased in a minimal space on the counter.

  • Matched colors. The display uses the various colors of red found on the products.
  • Tower design. The showcased products sit at an angle on the tower shape.
  • Vacuum metalized parts of the display add shine.

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